On September 28, 2024, the South India Media Summit was inaugurated by Goa Governor P.S. Sreedharan Pillai in Kochi, attracting over 150 industry participants. The summit featured prominent figures such as Arjun Ranga, CEO of Ranga Rao and Sons, and Mohit Joshi, CEO of Havas Media, who engaged in discussions on key topics including the growth of television, sports marketing, and the role of technology in advertising.
During the event, Dhiraj Relli, MD of HDFC Securities, delivered a compelling presentation, while Shankar, CEO of Fourth Dimension, praised the summit as one of the best ever held. Dushyanth Sridhar's session on 'Brand Bharat' was highlighted as particularly impactful.
This summit reflects an ongoing trend in the media and marketing sectors, emphasizing the need for innovative strategies in a rapidly evolving digital landscape. The discussions are expected to influence marketing practices not only in India but also across global markets as industry leaders seek to adapt to changing consumer behaviors.