Marc Jacobs Partners with Isetan for Exclusive Spring 2025 Collection Launch in Tokyo; Kendrick Lamar Flaunts Flare Jeans at Super Bowl

Marc Jacobs has established an exclusive distribution agreement with Isetan, a prominent department store in Tokyo. The Spring 2025 Runway collection will be available at Isetan's flagship store in Shinjuku. Jacobs highlighted the historical connection and Isetan's reputation as Tokyo's premier fashion destination as key factors in the decision. A pop-up retail space, spanning 861 square feet on the first floor, showcases the brand's design elements. It features the Fall 24 Runway collection, Bookmarc titles, and the new runway-inspired bag, The Dual. A more permanent space on the third floor will display ready-to-wear accessories. The pop-up will run until February 18, with plans for a long-term collaboration between Jacobs and Isetan. In other news, Kendrick Lamar's choice of attire during the Super Bowl halftime show has sparked discussion. He sported a pair of flare jeans, leading to a resurgence in interest for the bootcut style. The jeans, originally a women's size 29, appeared long on Lamar, prompting speculation that they were initially intended for Timothée Chalamet.