YouTube Launches AI-Powered Features for Enhanced Content Discovery

Edited by: Veronika Radoslavskaya

YouTube is introducing new AI-driven features to improve content discovery and user engagement.

In the United States, YouTube is rolling out an AI-powered search results carousel. This feature provides a carousel of relevant video clips at the top of search results, allowing users to access content without watching entire videos. It is currently available to YouTube Premium subscribers on mobile devices.

YouTube is also expanding its conversational AI tool to include some non-Premium users in the U.S. This tool allows users to interact with videos by asking questions and receiving recommendations. These features aim to enhance user engagement and content interaction.

Sources

  • Android Central

  • TechCrunch

  • Ars Technica

  • Tech Times

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