Perplexity AI is partnering with PayPal to enable users to make purchases directly within its chat interface. U.S. customers will soon be able to book travel, buy products, and secure concert tickets without leaving the Perplexity platform.
Payments will be processed via PayPal or Venmo, with PayPal managing processing, shipping, tracking, and invoicing. This one-click purchase system utilizes PayPal's passkey checkout.
The partnership aims to capitalize on the growing trend of AI-driven chat services influencing buying decisions, which has increased by 42% in the past year. Global sales influenced by AI reached $229 billion between November and December.
PayPal's technology authenticates users through their wallet and automatically fills in billing and shipping information. This reduces friction and verifies the legitimacy of both buyers and sellers.
Perplexity is finalizing a $500 million funding round at a $14 billion valuation.