Discover the Texas High Plains American Viticultural Area (AVA) in 2025, a leading wine grape-growing region. Located in the southern Texas Panhandle on the Llano Estacado, this area produces 80% of Texas's wine grapes, surpassing the Texas Hill Country in production.
The High Plains AVA features an ideal environment with elevations from 2,800 to 4,000 feet, low rainfall, and dry weather. These conditions, combined with cooler nights and sandy loam soil, create optimal grape-growing conditions.
Visit local wineries such as Llano Estacado Winery, established in 1976, and McPherson Cellars, known for its sangiovese. These wineries contribute to the region's growing recognition, with winemakers honing their skills and producing standout wines. Events like the Llano Estacado Wine Run 5K on April 12, 2025, and McPherson Cellars' Live Music Nights offer unique experiences for wine enthusiasts.