Dhofar's Winter Tourism Boom: European Travelers Flock to Oman's Historical and Natural Wonders, Boosting Local Economy

Dhofar Governorate in Oman is experiencing a surge in winter tourism, attracting visitors worldwide, especially from Europe. Travelers from Germany, France, Italy, and other European nations are drawn to Dhofar's rich history, vibrant markets, and stunning landscapes. Key attractions include historical sites like Al Baleed, Sumhuram, and Al Shisr, along with the Museum of the Land of Frankincense and the forts of Taqah and Mirbat. The Directorate General of Heritage and Tourism is actively promoting Dhofar through familiarization trips, media delegations, and international tourism exhibitions. These efforts have resulted in direct flights from Uzbekistan and Belarus to Salalah Airport, with over 70,000 charter flight tourists last year. Tour guides highlight the region's natural beauty, the warm hospitality of the Omani people, and unique experiences like camel rides and milk tasting. The growing tourism industry positively impacts the local economy, increasing demand for hotels, tour guides, and local services, thus creating job opportunities and boosting income. Dhofar's success also serves as a model for other destinations in the region, encouraging them to enhance their offerings and international partnerships.