Morocco Sets New Tourism Record with 17.4 Million Visitors in 2024

In a remarkable achievement, Morocco welcomed 17.4 million tourists in 2024, marking a significant milestone in its tourism sector. This figure, revealed by the Ministry of Tourism, Arts, and Social Economy, showcases a 20% increase from the previous year, translating to nearly 3 million additional visitors.

The influx includes 8.8 million international tourists and 8.6 million Moroccans living abroad, demonstrating the country’s appeal across diverse demographics. The balanced distribution of foreign tourists (51%) and Moroccan residents abroad (49%) highlights Morocco's dual attraction.

Leila Benali, the Minister of Tourism, expressed pride in this achievement, noting that Morocco has not only reached but surpassed its ambitious tourism goals set for 2026. This success positions Morocco as the leading tourist destination on the African continent, having outpaced Egypt.

As travelers increasingly seek unique cultural experiences and vibrant destinations, Morocco’s rich heritage, stunning landscapes, and welcoming atmosphere continue to draw visitors from around the globe. Whether exploring the bustling souks of Marrakech or the serene beaches of Agadir, the Moroccan experience is one that leaves a lasting impression.

For those planning a visit, consider timing your trip during the spring or fall when temperatures are mild, making it ideal for exploring both urban and rural attractions. Embrace local customs, savor traditional Moroccan cuisine, and immerse yourself in the vibrant culture that makes this destination truly special.