Meta acquires threads.com for its x alternative

Meta's Threads, designed as an alternative to X, has secured the Threads.com domain, resolving a key missing element. The platform, backed by Meta and integrated with Instagram, previously used Threads.net. This transition aims to enhance user trust and accessibility, as .com domains remain the most trusted by internet users. Threads initially launched as a mobile app in July 2023, followed by a web version hosted on Threads.net. The .com domain was previously owned by a startup, also named Threads, which developed a Slack alternative. Meta's acquisition of Threads.com signifies a strategic move to solidify its brand presence. The acquisition price remains undisclosed, but the move to Threads.com is expected to bolster the platform's appeal. As users seek alternatives to X, this change could further establish Threads as a viable option. The domain acquisition marks a significant step in Meta's efforts to compete in the social media landscape.