Alejandro Sanz, the celebrated Spanish singer, will be honored with the Billboard Lifetime Achievement Award during the 2024 Billboard Latin Music Awards, set to air on October 20 at 9 PM/8c on Telemundo. The ceremony will also be available on the Telemundo App, Peacock, and Telemundo Internacional across Latin America and the Caribbean.
Sanz expressed his excitement, stating, "I am very happy to return to the Billboard Latin Music Awards; it is truly very special. I am deeply grateful for this recognition from Billboard, and I love that it takes place in Miami. It’s fantastic to be home."
With over 25 million records sold and all his albums achieving multiplatinum status in Spain, Latin America, and the United States, Sanz has established himself as one of the most influential artists of our time. His career spans over 30 years, featuring collaborations with global stars like Alicia Keys, Shakira, and Marc Anthony.
Recent notable releases include 'NASA' with Camilo and 'La Despedida,' featured in the movie 'Bullet Train.' Sanz's contributions to the music industry have earned him a star on the Hollywood Walk of Fame and various prestigious titles, including Doctor Honoris Causa from the University of Cádiz.
The Billboard Lifetime Achievement Award is a fitting tribute to Sanz’s remarkable career, which has expanded the reach of Latin music worldwide. Previous recipients of this honor include renowned artists such as Andrea Bocelli, José José, and Santana.