Tesla Launches Showrooms and Superchargers in Saudi Arabia Amidst EV Push

Tesla, led by Elon Musk, has officially entered the Saudi Arabian market by opening its first showrooms in Riyadh, Jeddah, and Dammam on April 11, 2025. This move aligns with Saudi Arabia's Vision 2030, which aims to diversify the economy and promote a sustainable future by integrating advanced technologies, including electric vehicles. The initiative includes the establishment of supercharger stations across these three cities to support the growing electric vehicle infrastructure. Saudi Arabia has committed approximately $50 billion to EV production over the next decade and aims to have over 5,000 public charging stations by 2030. The Public Investment Fund (PIF) is heavily investing in the EV ecosystem, including backing companies like Lucid Motors and EVIQ. EVIQ plans to deploy over 5,000 fast-charging stations across more than 1,000 locations by 2030. While Tesla is a newcomer, BYD established a showroom in Riyadh in May 2024 and has plans to open more stores. The Saudi government aims to have 30% of cars in Riyadh electric by 2030. Despite ambitious goals and investments, challenges remain, including the limited number of existing charging stations and the impact of extreme heat on EV battery efficiency. As of 2024, Saudi Arabia had only 101 charging stations.