Milan Design Week 2024: Brera District Showcases AI, Material Innovation, and Immersive Experiences

Milan's Brera Design District, a highlight of Milan Design Week (April 7-13), will feature over 300 events centered around the theme of "Connected Worlds," blending the real and virtual. The district embraces AI while emphasizing human connection and tactile experiences. Key highlights include: * **Thematic Exploration:** Zanellato/Bortotto's interior project at the district's "home," exploring the theme of the horizon through chromatic rooms inspired by diverse landscapes. * **Material Innovation:** Tokunin Yoshioka's water-focused installation, Formica Group's exhibition on the history of Formica laminate, and Materia 2.0's material encyclopedia. * **AI Integration:** Mario Cucinella Architects' "Città Paradiso," an AI-designed city of the future based on Milanese desires, and Evastomper's interactive AI-driven installation, Portanuova Vertical Connection. * **Fashion and Design Convergence:** Gucci's Bamboo Encounters exhibition and Loro Piana's immersive interior installation. These events highlight the evolving landscape of design, where technology and material innovation intersect to create immersive and engaging experiences.